PGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent- a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 1000+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms – Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

Job Description

Developing rich, interactive data visualizations that integrate data from multiple sources (with a primary focus on B2B behavioral customer data) within the Tableau Environment.
Assisting in the gathering and analysis of client requirements for Analytics and BI deliverables
Designing and executing quantitative analyses to help clients improve marketing effectiveness and drive deep customer insight.
Strong understanding of BI tool (Tableau, Power BI etc.) architecture required to develop high quality BI deliverables.
Identification of marketing and business optimization opportunities based on analysis of trends and strategic insight development.
Presenting and communicating results to Heartbeat internal stakeholders (account, strategy, creative) and client teams

Qualifications

The successful candidate will have 2+ years of experience in a professional analytics role – preferably within a consulting environment.
Hands-on experience and expertise in dashboard design within a BI environment (Tableau, Power BI, etc.)
Ability to manipulate, visualize, and draw insights from large-scale customer-level data sets.
Advanced Excel skills.
Familiarity of digital measurement platforms (Google Analytics, Adobe Analytics, Google Adwords)
Familiarity with Media performance analytics and reporting.
Excellent oral and written communication skills, including presentation skills (PowerPoint, Visio, etc.) and consulting skills.
Client Management: ability to develop professional relationships with peer-level client personnel through regular contact; communicate clearly.
Education: Bachelor’s degree (BS or BA) in a quantitative field (Statistics, Mathematics, Computer Science, Management Science, etc.) is required

Preferred:
Intermediate knowledge of SQL query development.
Knowledge of advanced analytics techniques (Regression, Neural Networks, SVM, Simulation, Graph Theoretic Analysis, etc.)
Media Experience
Agency Experience